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Online Marketing Services

We specialize in online marketing to aid companies reach their target markets using the Internet. The scope of our services ranges from search engine marketing (SEM) consultancy to planning & executing the entire gamut of search engine optimization (SEO) and pay-per-click (PPC) campaign management activities. We also offer modular packages of tactical SEO tasks (such as link building) specifically for small businesses and SEM companies seeking to outsource these activities. >>more
Content Services

The written word works wonders, whether you are trying to attract, convert or retain your customers- both online and offline. Our web content writing services and marketing copywriting services aim to maximize the power of the written word to meet your key objectives: with search engine friendly content to boost your SEO efforts and powerful copywriting to sell your product / service / message to your prospects. Our press release writing service gets you powerful media & end-user visibility via search engines.  >>more                             
Website Development

Irrespective of what your business is, your website is a powerful marketing medium. Ignore it to your own disadvantage. In association with a few select partners, we offer an affordable range of website design, development & maintenance services to suit various requirements and budgets: simple, static HTML websites, powerful e-commerce enabled websites, blogs, forums and community portals. We also provide web-based custom software application development to help SMEs / SMBs automate business processes and boost productivity.  >>more
Offshore SEO & SEM Services
Outsource with confidence. We have been a reliable offshore vendor for end customers as well as other SEM / Web development companies from UK, US, Canada and elsewhere.



Singapore Marketing
We help local businesses, especially in the SME sector, with their international marketing using the Internet. Overseas companies targeting the Singapore market can leverage our knowledge of the local media & market.
Singapore SEO Service
India Marketing
We can assist businesses targeting the vast India market with the media & marketing strategy, particularly in the Internet space. Our India associate helps Indian companies with their international lead generation.


About Us
A Singapore company, we provide search engine marketing (SEO / PPC), web content writing, editorial & research services, marketing communications including online PR and web design & development to small & medium sized enterprises (SMEs) from around the world, using a cost-effective offshore delivery model with teams across Singapore, Philippines & India. Our mission is to help our clients meet their content and online marketing goals, on time and cost effectively. We deliver results- on time, cost-effectively. >>more

Announcements

On Target to provide SEO consulting to a leading office supplies e-retailer

On Target wins online marketing contract from Napier Healthcare Solutions

On Target provides content writing to Singapore catering services company

On Target completes web content writing project for Singapore’s Sino Star Group

Dess Technologies awards SEO contract to On Target


Stainless steel & copper products exporter Rajshree Overseas entrusts SEO to On Target

IT Training provider Karrox awards SEM contract to On Target

On Target wins SEO / web content writing contract from Antenna e-Mobile

On Target bags online marketing contract from Taxsmile.com

On Target to provide online marketing for RCMPA Polishing Technologies

On Target to provide online marketing for Disha Direct
 
News & Articles: The Internet & Search Engine Marketing
How to get press coverage for start-ups/ SMEs
The Singapore chapter of The Indus Entrepreneurs (TiE) organised an event recently titled "How to get press coverage for start-ups". The event, moderated by Singapore-based entrepreneur Roshni Mahtani, featured brief talks by Grace Chng, Senior Tech Correspondent of The Straits Times; Elaine Huang of e27; Khushil Vaswani of PR agency, Weber Shandwick and blogger Nitu Mirchandani.

Natural search for international marketing: think international, act local
An oft-heard comment from many Singapore companies is that the local market is very small and that they would like to expand into overseas markets. There are several commonly used strategies to fulfill these international aspirations- finding local partners, advertising locally, attending trade shows, joining trade delegations and so on. The assistance provided by various bodies of the Singapore government to facilitate such international expansion is certainly quite valuable.

Attracting local SEO traffic: importance of local domain name
At a recent search marketing conference in Singapore, there was a session where the session hosts picked some websites to provide a real-time assessment of their SEO-friendliness. One website that got picked was an online seller of health & wellness products, especially traditional Chinese medicines (TCM). The target audience of this e-retailer was Indonesia; however, being a Singapore company, their domain name was country-specific ending with .com.sg.

Is PPC the only "SEO strategy" that works?
This was a question we noticed recently on a well-known search engine marketing related website in response to an article that reported ongoing changes with Google algorithms and its impact on SEO. The question is interesting, despite the obvious paradox, because search marketers now have to seriously consider the cost versus return on their SEO efforts, especially as predictability of organic search results declines.

Attributes of effective social media content
As with various other forms of digital marketing, content is one of the most important determinants of success with social media marketing. Unlike website traffic acquisition methods, such as paid search advertising, where it is much easier to measure tangible benefits and fairly accurately determine the return on investment, there is a degree of ‘unknowns’ when it comes to measurement of ROI of social media marketing.

Search Engine Strategies (SES) Singapore to be held Dec 3-4
Search Engine Strategies, one of the leading events related to search engine marketing and related aspects of digital marketing, will be held in Singapore on December 3, 4, 2013. This follows SES Hong Kong which that will be held on September 16-18, 2013.

Content marketing: Building on the foundation of great value
Content has always been considered one of the most important facets of online marketing. However, it seems to be getting even more weightage with each passing day as marketers try to overcome the ever-shortening attention spans of users subjected to a constant flurry of marketing and advertising messages from all corners. Welcome to the new age of content marketing!


Fresh challenge for SEO companies as Google rolls out Penguin 2.0
SEO companies have a fresh challenge facing them as Google officially announced the roll-out of a major update to its Penguin algorithm. Called Penguin 2.0, the algorithm update was rolled out on the 22nd/23rd of May, 2013 across the world and in multiple languages.


SEO versus PPC: the 'right' mix in a search marketing strategy
We keep getting this question again and again from prospective clients): should we invest in SEO or should we invest in PPC with Google Adwords?


Digital Marketing Events in Asia
Listed below are some of the major conferences and seminars related to the entire spectrum of online media and digital marketing in Asia. If you know of any other events that should be listed, please send details to pr@ontarget-media.com.


SEO – Is it still relevant?
Yes, of course. SEO is still absolutely relevant and we believe it must be an integral part of any long-term online marketing strategy. With all the changes to Google algorithms and the display of search results, be in terms of number of typical web results or their placement, it is natural for questions on the relevance of SEO to crop up.


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Contact Us
Outsource your web content writing, SEO / PPC / Online PR and web design needs. Let us help you save costs & make more money ! Contact us with your project details now!
Singapore: +65-90261492
India: +91-22-64506796
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Member, Search Engine Marketing Professional Organization

Clients' Speak

“Great work and even better response time!.... managed in an extremely professional manner.”
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"If you are looking for someone who really knows what they are doing when it comes to Web design, SEO and PPC, then look no further."
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